Press Release

December 13, 2007

New FlipSide Plays Hot Tunes on BlackBerry Smartphones

There is a new reason for users to love their BlackBerry smartphones*. Electric Pocket today announced availability of the new FlipSide music player for BlackBerry smartphones. FlipSide delivers a uniquely designed music player for BlackBerry smartphones that allows users to visually shuffle through their music quickly and easily.

Wye Valley, UK - There is a new reason for users to love their BlackBerry® smartphones*. Electric Pocket today announced availability of the new FlipSide music player for BlackBerry® smartphones. FlipSide delivers a uniquely designed music player for BlackBerry smartphones that allows users to visually shuffle through their music quickly and easily.

The beta version of FlipSide certainly struck a chord, with over 5,000 downloads in a single weekend. Initial responses by those who have tried FlipSide include such accolades as “I love it,” “it’s awesome,” and “it rocks!”.

Early users were especially impressed with the attractive user interface that makes FlipSide both visually enjoyable and very easy to use. One of the most popular features is the ability to “swoosh” through the full-color cover art of an entire music collection within seconds using the BlackBerry smartphone trackball. FlipSide downloads and displays each album’s cover art and even links to FlipSide Extras to provide biographies of the artists, recommendations for similar artists and more.

Flipside plays music in MP3, WMA, M4A and AAC formats, and allows users to create their own playlist, bringing their favorite tunes quickly to hand.

FlipSide retails for $19.95 and a free trial download is available now from the FlipSide website at http://flipside.fm

About Electric Pocket Limited
Electric Pocket is a privately held company offering leading-edge mobile and wireless computing solutions and services from its base in Wye Valley, UK. The company’s product portfolio includes a rich set of wireless media and messaging applications and solutions. For more information, visit www.electricpocket.com.

*FlipSide is compatible with all 8100 series, 8300 series and 8800 series BlackBerry models.

All trademarks belong to their owners. The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.