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October 15, 2004
Proximus Launches BlackBerry Enterprise Solution for Corporate Customers with Tri-Band BlackBerry 7230™ Handheld
Belgium and Waterloo, ON - Proximus, Belgium’s leading mobile operator and part of the Vodafone group, today announced the launch of ‘BlackBerry® from Vodafone’ with the tri-band BlackBerry 7230™ Wireless Handheld, aimed at the corporate business market in Belgium. The BlackBerry 7230 includes a customized user-interface using Vodafone live! iconography which customers will find easy-to-use. BlackBerry from Research In Motion (RIM) (Nasdaq: RIMM; TSX: RIM) is a leading, end-to-end, wireless communications platform for mobile professionals.
Collaborate and communicate more effectively and enhance your competitive advantage by being able to respond quicker and make decisions faster. BlackBerry is the tool you need to stay connected and take care of business while you're on the go.
BlackBerry comprises advanced wireless handhelds, software and services. The BlackBerry handhelds deliver phone, email, SMS, browser and organizer functions in a single mobile device.
BlackBerry from Vodafone is initially being aimed at the corporate business market with the BlackBerry Enterprise Solution™. Existing and new Proximus customers can now choose to use BlackBerry alongside their standard mobile phone or alternatively use the BlackBerry handheld as their sole device for both voice and data. The BlackBerry “push” architecture means email is delivered automatically to the handheld device and customers receive emails and appointments automatically without having to dial in. Customers can also read and forward email attachments from their BlackBerry device (including Microsoft Word, Excel, PowerPoint, Adobe pdf and Acrobat).
BlackBerry is an end-to-end solution that supports a high level of information security. BlackBerry Enterprise Server™, installed behind the firewall alongside the corporate server, supports advanced encryption as well as wireless integration and synchronization between the user's handheld and their corporate mailbox.
Grégoire Van Cutsem, Senior Manager Business Marketing, Proximus, said, “The launch of BlackBerry from Vodafone is exciting news for Proximus. Over recent years we have significantly increased our voice and data offering to business customers. The addition of BlackBerry to our portfolio of products is a major step towards more convenience for our customers while on the move.”
Mark Guibert, Vice President, Corporate Marketing at Research In Motion added, “We are pleased that RIM's BlackBerry solution is now available to Belgian customers through Proximus. BlackBerry is already very popular in many European countries and beyond and we believe that Proximus' Belgian customers will also recognize and value the powerful personal and organizational benefits of BlackBerry.”
Proximus plans to extend its BlackBerry offering to the SME market over the coming months, reinforcing its Mobile Business Solutions strategy - tailored to help companies increase their productivity, efficiently control their costs and generate revenues.
About Proximus
On 30 June 2004, Proximus had 4,233,286 active customers (1,737,946 subscribers and 2,495,340 Pay&Go customers). Proximus, Belgium's leading operator, is 75% owned by the Belgacom Group and 25% by Vodafone. Belgacom is listed on the First Market of Euronext under "BELG".
For more information:
http://corporate.proximus.be/nl/BlackBerry/index.html
http://corporate.proximus.be/fr/BlackBerry/index.html
http://corporate.proximus.be/en/BlackBerry/index.html
About Research In Motion (RIM)
Research In Motion is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, SMS messaging, Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. RIM’s portfolio of award-winning products, services and embedded technologies are used by thousands of organizations around the world and include the BlackBerryÒwireless platform, the RIM Wireless Handheld™ product line, software development tools, radio-modems and software/hardware licensing agreements. Founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe and Asia Pacific. RIM is listed on the Nasdaq Stock Market (Nasdaq: RIMM) and the Toronto Stock Exchange (TSX: RIM). For more information, visit www.rim.com or www.blackberry.com.
Forward-looking statements in this news release are made pursuant to the "safe harbor" provisions of the United States Private Securities Litigation Reform Act of 1995. When used herein, words such as "intend" and similar expressions are intended to identify forward-looking statements. Forward-looking statements are based on assumptions made by and information available to Research In Motion Limited. Investors are cautioned that such forward-looking statements involve risks and uncertainties. Important factors that could cause actual results to differ materially from those expressed or implied by such forward looking statements include, without limitation, possible product defects and product liability, risks related to international sales and potential foreign currency exchange fluctuations, the initiation or outcome of litigation, acts or potential acts of terrorism, international conflicts, significant fluctuations of quarterly operating results, changes in Canadian and foreign laws and regulations, continued acceptance of RIM's products, increased levels of competition, technological changes and the successful development of new products, dependence on third-party networks to provide services, dependence on intellectual property rights and other risks and factors detailed from time to time in RIM's periodic reports filed with the United States Securities and Exchange Commission, and other regulatory authorities. The Company has no intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
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