BlackBerry® Persona uses machine learning and predictive AI to dynamically adapt a security policy based on user location, device and other factors. By improving the user experience, it protects against human mistakes and well-intentioned workarounds.
What if your security policies could relax when your users are at the office or other trusted spaces, or change dynamically if they’re traveling in a higher-risk location? Or if those policies could sense when something is amiss and automatically lock down a device?
BlackBerry Persona enables a Zero Trust security environment, focused on earning trust across any endpoint and continuously validating that trust at every event or transaction.
Meet your highest security standards with BlackBerry Persona.
Continuous Authentication leverages passive biometrics and other usage-based patterns to continuously verify user identity in an unobtrusive fashion. A malicious user is automatically blocked from accessing apps when they exhibit anomalous behavior. This enhances the security posture and at the same time, improves the end user experience over having a static timeout.
BlackBerry Persona creates the best experience for end users while ensuring the best security and compliance posture.
BlackBerry Persona provides a contextual system for Unified Endpoint Management and protection.
BlackBerry Persona allows the user experience design and security/policy posture to be mutually and dynamically optimized, versus in conflict.
BlackBerry Persona adds a layer of adaptive security to your existing UEM or UEM Cloud domain without introducing an additional software footprint.
Enterprise Strategy Group (ESG) recently completed testing of BlackBerry Intelligent Security (now BlackBerry Persona). Testing focused on ease of deployment and management, and simplification of the user experience.
Download this white paper to learn about their findings.
BlackBerry Persona, a part of the BlackBerry Spark® platform, uses analytics-driven security to provide trust within Zero Trust environments. It adapts endpoint security policies based on situational risk:
BlackBerry Persona uses Machine Learning to identify behavioral and location patterns of multiple users to determine location-based risk. Known work locations can also be preloaded.
BlackBerry Persona determines the frequency of network use and adjusts security dynamically based on that profile. Accessing a public Wi-Fi for the first time would adjust the risk score accordingly.
BlackBerry Persona can determine and build a contextual risk score based on learning how and when a user normally accesses data, identifying when the user’s behavior seems consistent and trusted (coming soon).
BlackBerry Persona has the ability to determine whether a device and apps are compliant and up to date, and can adjust the security policy based on the device and app DNA profile (coming soon).
AI, combined with spatial data, determine a real-time risk score that adapts security policies for the user to create the best experience and security posture. It can:
Anne enters a retail branch
Anne is the regional manager for a major retail bank. With BlackBerry Persona, when she enters a retail branch, her presence is detected based on her mobile device’s geolocation. Her access to privileged apps appropriate for her role is automatically enabled upon her arrival. When she leaves, that access is disabled.
Malicious hacker tries to access Salesforce app
Sally is an inside sales employee who primarily works from a corporate office. When BlackBerry Persona detects a combination of IP address, location and time that aren’t possible based on her last known access, it immediately denies access and takes remediating action to automate a logout, add the IP address to a watchlist and alert BlackBerry® UEM of the high-risk event.
Colonel Smith enters a restricted zone
Colonel Smith works at a government military base that has a restricted, high-security zone. With BlackBerry Persona, upon entering this zone, his camera and Bluetooth® connection are disabled and access to restricted websites is enabled. When he leaves, camera and Bluetooth are enabled and restricted website access is disabled.
Contact us to get a free demo of how BlackBerry Persona can use AI to secure all your mobile endpoints.
Choose the BlackBerry® Suite that Meets Your Needs
UEM & UES
UEM Suite + UES Suite features for full Unified Endpoint Security and Unified Endpoint Management
UES – full features
AI-Driven Endpoint Protection, Detection & Response, integrated Mobile Threat Defense, continuous authentication and adaptive risk scoring.
